Retention Analysis

Maximize customer lifetime for sustainable growth.

Klar helps you identify, attract, and activate the customers who spend the most and stay the longest - so you can grow profitably with smarter offers & retention strategies.
Retention Analysis

Retention isn’t about more customers but the right ones.
See who stays, who spends, and who pays off long-term.

Take full advantage

Maximize your highest CLV customers’ contribution to your business.

Spot retention levers

Find which segments, products or channels lead to profitable repeat buyers.

Design better offers

From insights on your best cohorts to creating offers that attract them.
Retention Analysis

Maximise customer lifetime for sustainable growth.

Klar helps you identify, attract, and activate the customers who spend the most and stay the longest, so you can grow profitably with smarter retention strategies.

Cohort analyses to push long-term monetisation.

Group customers by first-order characteristics, compare cohorts over time to see what behavior or attribute (e.g. product type, discount, or channel) leads to higher repeat purchases and CLVs.
Cohort analyses to push long-term monetisation

Smart segmentation for targeted activation.

Break down your customer base by behavior, acquisition channel, or product preference to see who converts again and again. With Klar you can spot the right trigger points and activate campaigns at the perfect moment.
Smart segmentation for targeted activation

Create the perfect offer. At the right time.

By understanding your customers buying patterns, Klar helps you shape acquisition and retention offers that bring in more high-value customers - not just one-time bargain hunters.

Really know who your best customers are.

Integrated with all your Post-Purchase-Survey answers, you get the complete picture of which challenges, benefits, pains or motivations drive your best customers to buy. To focus on addressing these.
Really know who your best customers are
"With the help of Klar retention reports, we pivoted our entire business from supplements to low sugar snacks enabling us to 10x our revenue in 2 years."
Johannes Sörensen, Co-Founder @ ahead
All

What our customers love about Klar

"Before using Klar we were very reliant on Meta and spend was hitting a ceiling. Klar gave us way more signals allowing us to aggressively scale up new channels without decreasing contribution margin."
Jonas Geuens
Jonas Geuens
Director of eCom @Loop Earplugs
"With Klar’s unified attribution we were able to profitably grow 344% over two years to 50m in revenue by expanding our marketing mix into more awareness focused channels like TikTok and Pinterest."
Georg Blümer
Georg Blümer
Co-Founder & MD @Maniko Nails
"Klar’s capability to delve into the nuanced impact of channels, creatives & influencers has become a strategic asset. This granular perspective empowers us to navigate our business with precision, enhancing our overall economic awareness."
Lise
Lise
Director of Revenue @The Female Company
"It's almost crazy to me that something like Klar has not existed before. It gives me access to all the insights I need to make critical decisions and monitor and optimize our performance on daily basis. Worth every cent."
Benjamin
Benjamin
Co-Founder @yfood

All your tools connected in seconds - fully private and secure.

Your data only belongs to you. We are fully compliant with GDPR and ISO 27001 certified to keep your information safe, hosting your data in Europe only.
All your tools connected in seconds - fully private and secure
More Features

Discover more of how Klar makes you scale:

Multi-Touch Attribution

Get clarity on what drives your growth.
Multi-Touch Attribution

Unified Marketing Measurement

MTA, MMM, incrementality & more unified into one, full impact attribution model.
Unified Marketing Measurement

Creative Analysis

See what really makes your ads perform.
Creative Analysis

Industry Benchmarking

Benchmark yourself against the best.
Industry Benchmarking

Influencer Reporting

Track your influencer’s performance beyond likes & reach.
Influencer Reporting

Profitability Reporting

Know all your margins at a glance.
Profitability Reporting

Retention Reporting

Optimize customer lifetime for sustainable growth.
Retention Reporting

For Brands
Make your data as actionable as it should be. For free.

Free onboarding, 14 days trial, lifetime free support
Your data 100% hosted in Europe, fully GDPR compliant & ISO 27001-certified
Enabling you to understand your data with holistic strategy consulting & educational guidance

For Agencies
Let’s deliver software, expertise and money to you.

✓
All your customers' data in one place to optimize for actual business impact of your clients
✓
Exclusive partnership benefits for you and your clients with dedicated partner manager
✓
Kickback and eCom strategy consulting for mutual clients